6 Marketing Tips From Entrepreneurs on Clubhouse
This is what spending three hours listening to highly-vetted, super successful entrepreneurs gets you: a one-minute read of powerful marketing info. I did the dirty work so you don’t have to. But let’s be honest, I did this for me. I’m HUNGRY for knowledge and by god is Clubhouse satiating. If you’re trying to figure out how to create content, these little are a great place to start.
1. Embrace the suck to get the proof. This is something all powerful people have in common. They take on resistance, they’re up for the challenge. It’s impossible to get anywhere if you don’t try, and trying – by definition – isn’t easy. It requires a little bit of courage, follow-through, and intuition. No matter what though, the point is to get some sort of lesson/content out of the process.
2. Stay in front of people. We’ve all heard that “content is king” and “consistency is key.” Another way to think about it is just to be present one whatever platform feels right. Express yourself somewhere. Not every piece of content can be a banger. In fact, most pieces won’t be. But you’ll fine tune as you go along and you just have to commit to the process. This one’s not about the destination, it’s about the journey. Trust that the journey is where the gold is, not at the end of the rainbow.
3. Celebrate your small wins so you can be better at recognizing them in others. Calibrating ourselves to spot good things builds momentum, builds gratitude, and aligns us with the frequency of goodness. Like attracts like.
4. Choose one platform to be consistent on. It’s not necessary to spread ourselves so thin trying to accommodate people everywhere. We are not amazon. To be fair, even Amazon isn’t omnipresent! So why do we feel like we have to be?! Stick to what you’re good at. Serve people in a way that works for you.
5. Be an EDUSELLER. Did we ever know we needed vitamin D before the pandemic? Some people did, sure. Some people still don’t! But vitamin d manufacturers had to tell people why it’s essential. They had to point out the problem and educate people on why they need it! We can’t expect the world to understand our product or service without explaining it to them. So, a great place to look for content is to explore why people need what you are selling. Teach people why they need what you have.
6. Tell your story. This one’s obvious, but so underrated. People don’t buy what you sell, they buy why you sell it. Don’t be shy about your WHY!
Got questions? Drop ‘em in the comments! I’ll give you everything I know. This was fun to do so it’s likely I’ll do more. Stay tuned and let me know if there’s something specific you’d like me to share next time!
